With a variety of features including an integrated online, billing software, and mobile app platform, Coimbatore-based Startup Goodyask is enabling local businesses, retailers, and service providers to effortlessly connect to their local (nearby) shoppers by making the process of establishing their first e-store.
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‘இணையத்தில் எல்லோருக்குமாய் ஒரு கடை’: ஹூட்டிஆஸ்க் ஒன்லைன் ஸ்டோர் மூலமாக உள்ளூர் விற்பனையாளர்களை மேம்படுத்துகிறது
இணையதளம், பில்லிங் மென்பொருள் மற்றும் மொபைல் பயன்பாடு ஆகியவற்றின் ஒருங்கிணைந்த தளத்துடன், தமிழ்நாட்டைச் சார்ந்த ஹூட்டிஆஸ்க் உள்ளூர் வணிகங்களுக்கு எங்கும் ஒன்லைன் ஸ்டோர்யை எளிதாக அமைக்க உதவுகிறது மற்றும் உள்ளூர் (அருகில் உள்ள ) வாடிக்கையாளர்களுடன் வசதியாக இணைக்க உதவுகிறது.
Business Profile – Goodyask
✓ Name of the Company: Goodyask (Parent Company: RASS Smart Up Solutions Pvt Ltd)
✓ Product-based/Service-based company: Service-based
✓ Industry/Specific area of business: E-Commerce
✓ Location (City or Town/State/Country): Coimbatore, Tamilnadu, India
✓ Year of Start: 2021
✓ Name of the business founder(s)/owner(s): Raju Anbarasan (Founder), A.S Sheela (Co-Founder), with TECHFIDELIGHT serving as a technical partner.
✓ Business description: Goodyask is an Android smartphone application and software that supports the operation and management of local enterprises, retailers, wholesale and retail organizations, and various service providers via an integrated web platform.
✓ Business Mobile/WhatsApp No: +91- 9944931919
✓ Email: rass.suspvtltd@gmail.com
✓ Website
✓ Company/Organization Registration Number (CRN)/GST Registration number: GST – 33AAMCR3280J1Z5
✓ IEC CODE number: IEC – AAMCR3280J
✓ DPIIT certified: DIPP130078
# Features of Goodyask: Goodyask’s features include an integrated platform consisting of a website, billing software, and a mobile app that makes it easy for local companies to set up an online store and interact with customers who live nearby.
# Benefits: Goodyask’s website lists lower setup and running costs, maintenance and subscription costs, and customer service costs, along with the integration of tools and integrations that help businesses scale up, improve their sales operation, and organize sales activity all at once.
# Market Size: As per Goodyask’s market research, by 2025, there will be 2.1 crore vendors with a 10% accessible size. Taking into account a 5% market penetration, 1 million vendors are producing ₹5.28 billion in sales and ₹1.68 billion in profit. With 31.9 crore people living in the southern states of India, the company is aiming its marketing efforts at around 63.6 lakh sellers. A 5% market reachability will result in ₹157 crore in sales and ₹47.1 crore in profit. There are 3,18,000 dealers in all. With 3,18,000 merchants and 8.4 crore people, Tamilnadu alone will bring in over ₹157 crore in sales and 47.1 crore in profit.
# Target audience: Any physical retailer, shop, merchant, vendor, or service provider prepared to launch an online store and sell goods. More precisely, supermarkets; any retailer and reseller in the following categories: textiles; bakeries and confections; restaurants; electrical and electronic equipment; mobile phones and accessories; jewelry; handmade goods; fancy shops and gifts; and all kinds of service providers.
# Market segmentation: Online Marketplace/E-commerce
# Competition: Justdial, Flipkart, India Mart, Amazon, and other e-commerce platform providers
# USP: The brand is an online sandhai; a local market that links local businesses with consumers in the vicinity. local firms’ personalization, which includes branding and assistance.
✓ Company size: 12 employees (full-time)
✓ Working Days/Hours: Open 24 hours
✓ Address: 74/2, SMS Complex, Velampalayam Bus stop, 15 Velampalayam, Tirupur – 641652, Tamilnadu.
✓ Goodyask is looking for the following support Consumers (business-to-business and direct-to-consumer), B2B connections, Distributors, Dealers, Suppliers, Franchise opportunities, and Investment (for expansions)
✓ Goodyask is looking for the following support on a continuous basis Legal/Compliance, Digital Tech/Marketing service providers as potential partners, Business Mentoring/Training, HR/Manpower, International Exports/Business Expansion, Project Management
✓ Association with any business communities, associations & organizations: BNI Forward (Tirrupur), JCI Tirupur, Chithirai Global & By the Startups
✓ Goodyask’s Social media links: Facebook | YouTube | LinkedIn | Instagram
Goodyask Mobile App – Offer |
10% referral as a reward for introducing vendors to the platform |
Business Story – Goodyask
The motivation for launching the business
COVID-19, a once-in-a-century epidemic, shook the Indian economy and harmed nearly every industry. When describing the hardship of small companies during the epidemic, Raju Anbarasan, founder of Goodyask, became upset. “During the pandemic, the only options for consumers that catered to their daily needs were the local Kirana stores or supermarkets, though they were also the first to be affected due to the lack of logistics.” Large merchants and e-commerce sites were inaccessible for most of the period because they were obliged to close their doors during the shutdown. Local firms suffer much more post-COVID since they rely on razor-thin margins and have limited cash.” To assist them in boosting sales income and getting back on the growth track, there is obviously a dearth of a community-based online selling platform or a local digital ecosystem, according to Anbarasan.
Due to the popularity of large e-commerce marketplaces, small stores and businesses are becoming even more marginalized. Local firms worldwide have an overwhelming need for implementing a “Local to Online” strategy, says Anbarasan, a former Senior Manager of TUV-SUD South Asia.
Challenges of the startup
Anbarasan believed that local stores and companies are hindered from going online by a number of factors. Furthermore, there is now a greater gap between local companies, stores, sellers, and online merchants, even with the significant growth of major e-commerce websites like Amazon, Flipkart, Myntra, Snapdeal, and others in supporting local businesses in India. According to Sheela, co-founder of the e-commerce platform, “There is definitely a lack of awareness on the benefits of ‘going online’ resulting in a lower degree of brand visibility.” Goodyask is attempting to change this by establishing connections with regional merchants and sellers and providing them with the necessary training for transferring their shops online.
How to easily set up a virtual shop with Goodyask in just three easy steps?
Biggest Plus
The greatest benefit is that this platform makes it possible for any service provider to list and advertise its local services online, whether they are plumbers, electricians, decorators, builders, joiners, or other tradesmen. “Even if you own a home-based business, you can easily set up your online store and it won’t cost you a bomb to do it,” she continues. Additionally, we avoid charging our vendors (clients) a commission. Our digital marketing methods provide a wider market reach and draw in online clients. Additionally, our ‘local-only’ tactics aid in broadening the geographic reach of our suppliers, which initially served select districts in Tamilnadu, including Chennai, Coimbatore, and Tirupur.
“Goodyask promises to bridge the growing gap between local businesses and online sales by partnering with local suppliers, sellers, and service providers, and providing them with the necessary resources, including technology and training, to quickly transition their stores to the online platform. We facilitate internet connections between nearby local clients and local stores.” — Sheela, co-founder
Risks faced by Goodyask
The biggest risk that Goodyask is facing is the poor adoption rate of online marketplaces among local sellers. Anbarasan explains, “We address this by sharing our experience and testimonials with first-time adopters.” This entirely boot-strapped business, which is supported by the friends and family of the founding team, has as its lofty objective empowering and instilling in them the importance of opening an internet store and giving them the much-needed confidence to do so early on.
The future of the startup
Goodyask provides ‘an online shop for everyone,’ so you may quickly launch a web platform for your small business. Regarding the company’s future, Anbarasan says with optimism, “In five years, we hope to bring on 3 lakh vendors who could generate ₹ 500 crore in sales and ₹ 100 crore in profit through our platform.”
Users search for the startup’s profile using the following Keywords:
Retail online shopping, e-commerce for retail businesses, a marketplace for local businesses with built-in billing software, an e-commerce site for local service providers, an e-commerce mobile app for local stores, an e-commerce platform for local sellers, and an e-commerce platform for local shops, Coimbatore startup business directory, Tamilnadu startups directory, Startup networking forum & community South India